Digital Marketing Interview Questions

Want to become an expert in cracking Digital Marketing interview questions/Marketing interview questions?

Start with practicing the questions below. Whether a question involves multiple choice or live coding, we will give you hints as you go and tell you if your answers are correct or incorrect.

After that, take our timed public Digital Marketing Interview Questions Test.

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1. Blog Traffic

Digital Marketing Google Analytics Tracking Public

Your eCommerce site ( includes a blog which is located on a separate domain ( The blog is ranked on the first page of Google search results for product-related keywords and you receive a sizable percentage of traffic from these posts. In Google Analytics for, which kind of traffic do you need to track to measure how the blog is performing as a sales channel?


2. AB Testing

Digital Marketing Optimization Public

You were testing two new title ideas for a pricing page with the following results:

  Views Conversions
Original 4,300 436
Proposal A 4,000 440
Proposal B 3,700 415

Based on these results, which of the following statements are true?

(Select all acceptable answers.)


3. Company CRM

Digital Marketing Metrics Public New

Your boss wants you to report on how each marketing campaign generated sales in the past year.

You are given access to the company CRM, which the sales team has managed to keep thoroughly updated. Which lists from the CRM would help you determine which leads became customers?

(Select all acceptable answers.)


If you feel ready, take one of our timed public Digital Marketing Interview Questions tests:
  • Digital Marketing Test (Easy)
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