This Digital Marketing test focuses on Marketing Analytics and evaluates a candidate’s ability to make informed marketing decisions using available data, quantify performance, and optimize channels.
It's an ideal test for pre-employment assessment of candidates applying for a variety of digital marketing roles. A good candidate for a digital marketing job will be able to display competency with measuring, managing, and analyzing marketing performance to optimize returns on investment and maximize effectiveness. This digital marketing test can be used to screen a large group of candidates in order to select the best to bring in for an interview.
This test requires candidates to answer a series of assessment questions requiring identification of relevant and measurable performance standards, such as activity and result metrics, demonstration of skill with implementing useful campaign tracking, and display of a keen understanding of how to synthesize data to drive performance optimization.
Digital Marketing is the marketing of products and services using digital technologies.
A clear understanding of the most popular website analytics platform in the world is helpful for marketers working in any industry.
Competency with campaign and tracking setup for different kinds of KPIs across the most common platforms is an essential skill for any marketer.
Public questions (free account) are common interview questions. They are great for practicing, or if you want to filter candidates using the classic problems.
This is a part of latest question addition to our question library.
Your eCommerce site (company.com) includes a blog which is located on a separate domain (companyblog.com). The blog is ranked on the first page of Google search results for product-related keywords and you receive a sizable percentage of traffic from these posts. In Google Analytics for company.com, which kind of traffic do you need to track to measure how the blog is performing as a sales channel?
TestDome is simple, provides a reasonable (though not extensive) battery of tests to choose from, and doesn't take the candidate an inordinate amount of time. It also simulates working pressure with the time limits.
Very Prompt and helpful support when needed, we were looking to work with a third party to write and set up new tests, TestDome was able to quickly set up and support a method to do this, allowing us to start testing candidates straight away.
It provides us an opportunity to set our own timing policy, to choose from variety of questions from different areas and with difficulty gradation. Also it is great that TestDome provides free of charge tests for candidates to prepare and check how online IDE works. And support is always ready to help:)
Since we’re all biased and we use incorrect proxies, why not just outsource hiring to experts or recruitment agencies? After all, they’ve been screening people for many years, so they must know how to do it right?
Not really. I was surprised to discover that many experts disagree with each other. Everybody praises their pet method and criticizes the others. Many of these methods look legitimate, but are based on...