Check our public questions below
Solve questions to get feedback or
take a practice test and get a free certificate.
This Marketing Analytics Online Test
Separates Good From Bad Hires
Screen with work-sample questions
Work-samples are the best predictor of work performance. 8,000+ companies use TestDome premium questions.
About the test
This Marketing Analytics test evaluates a candidate’s ability to use data to inform digital marketing decisions, quantify performance, and optimize channels.
It's an ideal test for pre-employment assessment of candidates applying for a variety of digital marketing roles, including marketing analysts and marketing managers. A good candidate for a marketing analytics job will be able to display competency with measuring, managing, and analyzing marketing performance to optimize returns on investment and maximize effectiveness. This marketing analytics test can be used to screen a large group of candidates in order to select the best to bring in for an interview.
This test requires candidates to answer a series of assessment questions requiring identification of relevant and measurable performance standards, such as activity and result metrics, demonstration of skill with implementing useful campaign tracking, and display of a keen understanding of how to synthesize data to drive performance optimization.
Sample public questions
Your boss wants you to report on how each marketing campaign generated sales in the past year.
You are given access to the company CRM, which the sales team has managed to keep thoroughly updated. Which lists from the CRM would help you determine which leads became customers?
Your eCommerce site (company.com) includes a blog which is located on a separate domain (companyblog.com). The blog is ranked on the first page of Google search results for product-related keywords and you receive a sizable percentage of traffic from these posts. In Google Analytics for company.com, which kind of traffic do you need to track to measure how the blog is performing as a sales channel?
For jobseekers: get certified
Earn a free certificate by achieving top 25% on the Marketing Analytics test with public questions.
Take a Certification TestSample silver certificate
Sunshine Caprio
Java and SQL
TestDome
Certificate
For companies: premium questions
Buy TestDome to access premium questions that can't be practiced.
Get money back if you find any premium question answered online.
12 more premium Marketing Analytics questions
Press Release, Checkout Buttons, News Publisher, New Logo, Open Rates, Cost Per Acquisition, Ad Impressions, Facebook Ads, UTM Parameters, SaaS Funnel, Purchasing Funnel, Optimize First.
Skills and topics tested
- Marketing Analytics
- Metrics
- Google Analytics
- Tracking
- Brand Awareness
- Email Marketing
- Optimization
- Google Ads
- Marketing Funnel
For job roles
- Data Analyst
- Digital Marketing Specialist
Sample candidate report
Solve all your skill testing needs
150+ Pre-made tests
From web development and database administration to project management and customer support. See all pre-made tests.
90+ skills
From JavaScript and SQL to English and customer support. See all questions to filter by skill.
Multi-skills Test
Mix questions for different skills or even custom questions in one test. See an example.
How TestDome works
1
Choose a pre-made test
or create a custom test
2
Invite candidates via
email, URL or your ATS
3
Candidates take
a test remotely
4
Sort candidates and
get individual reports
Want to know more?
Not exactly what you're looking for?
Related Marketing Analytics Tests:
